“And also if you contextualise it with other cores – core is a term widely used (beyond TikTok too) to describe a particular aesthetic or attitude in fashion, beauty, design and more. The fact that there are 20,000 more creations in the space of the week, is crazy. “Last week, the number of creations was 180,000, but after looking again today, it’s now at 200,000. Hopecore only recently started to gain traction on TikTok, and there is no sign of it slowing down, McGillicuddy explains. In general, some of the voices that come up repeatedly are people like The Rock, Kevin Hart, and Morgan Freeman, ultimate Hollywood hype men who always give energising quotes in their day-to-day lives.” There’s one particular video, where someone is going for a run, but the audio was a compilation of great inspiring quotes and moments from interviews. “Sometimes people could be doing something. ![]() “But there are a couple of exceptions,” McGillicuddy admits. This could be old clips with public figures, celebrities, or people who are impressive – for instance, a NASA scientist or a brilliant viral clip from years and years ago. “With actual hopecore videos that don’t incorporate photo mode, the most common ones we have seen are quotes from interview clips that are just inspiring and optimistic. For instance, it could be a text message between you and a friend, or a line from a poem in a book. “The videos are quite creative and drawn from many different sources. The most popular form of hopecore content uses the photo mode feature on TikTok – where you upload up to 35 different images, and which is very static image-led content that provides a slide show of wholesome content,” says Louisa McGillicuddy, the trends lead at TikTok. “The content itself is a combination of this scrapbook-style slide shows of motivational quotes, illustrations, images, poetry and screenshots. There are no concrete rules about how creators should or shouldn’t interact with this wholesome trend. ![]() “Hopecore is a celebration of both little and big things in life, and reminds us that a person’s mindset will boil down to discerning between seeking out the good or the bad in every situation they face, and better days will come out of their choice to seek the good.”Īre there any rules when it comes to hopecore? “It’s where people post content centring around amplifying positive connections appreciation for the world around them self-care making peace with themselves and promoting feelings of hopefulness that can put a stop to a bedtime doom-scrolling session,” says Black. Be kind for no reason…īut, what exactly is it all about, and could TikTok’s latest buzzy hashtag be exactly what we all need right now?įor India Black, who posts a lot of hopecore content on the video app, the trend is TikTok’s name for videos dedicated to curating messages of optimism. There are a few statements and quotes that crop up a lot in TikTok’s new ‘hopecore’ trend. Latest environmental and climate change news in County Offaly Recent death notices and obituaries from Offaly and County Offaly Offaly and County Offaly Met Eireann Weather Forecast Read about the latest properties available in Offaly and County OffalyĮnjoy our latest and up to date motoring review and news in Offaly and County Offaly Keep up to date with the latest news from life in Offaly - Offaly Live Offaly Express Offaly News Midland Tribune Tullamore TribuneĬatch up on all the latest business news in Offaly and County OffalyĮnjoy our award winning photos and picture galleries taken in Offaly and County Offaly Read all the latest Irish news and updates from around Ireland Keep up to date with the latest sports news Bringing you live local breaking news, sport, politics, weather & more in Offaly and County OffalyĪll the latest breaking local news from Offaly and County Offaly
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